The Loving Joy brand pulls no punches at this year’s prestigious women’s magazine vibrator review taking two places in the top 10.
After a successful year of introducing new products and expanding their catalogue with bestsellers, Loving Joy has just received the cherry on top of their success cake with Good Housekeeping magazine ranking the Loving Joy DUA as one of the three best new vibrators this year. The prestigious panel review of women’s sex toys returns every year to rank the best of the best in the industry so coming out on top impacts both sales and overall brand recognition. The Loving Joy brand has been making a newly polished name for itself in the last few years and it’s increasingly recognised for the innovative, affordable and high-quality adult toys in its range. This was further confirmed by the record number of nominations the brand gathered at this year’s ETO Awards too.
Now Loving Joy can cement its place among other industry giants with getting the thumbs up from Good Housekeeping and its 270-strong female reviewing panel.
Another year, another Good Housekeeping review aced by Loving Joy! But joking aside, we are ecstatic that both the DUA and the Versa did so well with this year’s panel – said Sebastian Gonzalez, Loving Joy’s CEO. We knew that the DUA is an outstanding product – I mean who would argue with experts like Cara Sutra – but obviously not winning at the ETO awards was disappointing so the Good Housekeeping review comes as a real reassurance. Tried and Tested panels like this can really show us what actual consumerslike without the hype, buzz and brand-bias that we all get tangled up in from time to time in the industry.
Loving Joy is now officially ranked amongst the best brands of women’s vibrators with the likes of Svakom, We-Vibe and Lovehoney – continued Gonzalez – so it’s a really proud moment for us. The DUA is such a unique product on the market currently, the interchangeable heads provide so much versatility and support so many different types of play that honestly everyone’s toy chest could do with one. The toy was praised by testers as attractive and discreet in appearance and easy to operate as well as recharge, but the best line to read was indeed “Every tester achieved a more intense orgasm with this vibrator”. I mean what else can you ask for when you are in the business of making and marketing sex toys? Of course, we are really happy for the Versa making it into the top 10 too – actually it scored exactly as much as the Power Bullet did last year and that was enough for it to be crowned as the best which shows just how competitive this year’s selection was.
Sebastian Gonzalez is an author with a Bachelor of Science degree in the Philosophy of Science from University College London. He has worked in the adult industry for over six years and has experience in communication, relationships and product development. Notable products have been recognised in a variety of media outlets including Good Housekeeping, Cosmo and Bustle.
Whilst working within the industry, Sebastian greatly developed his knowledge for sex toys and their sexual health benefits, including how they can help people who suffer from rheumatoid arthritis. He has also conducted a variety of research into the benefits that adult products have in relationships. His work on the health benefits of adult products has been extremely well recognised by sexologists and sex therapists.